Paid campaigns

A paid campaign is a draft first. It needs your approval before it can spend, and the ads guard can pause any campaign. Ad spend is paid to Meta or Apple directly, never through Meyer Launch.

• Mobile apps run a Meta traffic campaign that sends people to your website, which links on to the App Store, and can run Apple Search Ads.
• Businesses can run lead campaigns with an instant form; the people who submit appear under Leads.
• Concurrent live campaigns depend on your plan.

Traffic metrics are not proof of installs or revenue. Meyer Launch shows what the platform reports and labels what is missing.